What Are BPO Methods That Increase Traffic?

The Main Ingredient For BPO Philippines Organic Traffic

If you want consistent organic traffic, you’ve got to implement a working system—or, better yet, an organic traffic “pipeline.”

A half-baked approach to search engine optimization only yields meager results in driving organic traffic. I’m sure nobody wants that.

Search engines exist because people need the right information, and you want consumers or prospects to find yours easily.

Optimizing for search users is one aspect of content marketing that works. The combination produces great results when you correctly add this to your content marketing plan.

Common methods by top BPO companies in the Philippines 2021

Every so often, you hear that relying on organic traffic is like playing the lottery. The odds aren’t in your favor, and it’s a win or lose.

Here at Magellan Solutions, we gathered stories to prove that our strategies for gaining traffic will be like a lucky draw in the long term.

Strategies to Boost Traffic in the Business Process Outsourcing Industry

A strong keyword strategy is vital for success in the BPO Philippines sector. It increases traffic and attracts visitors who are more likely to convert. Identifying the right keywords to rank for is a strategy, especially in the Philippines’ competitive business process outsourcing industry.

Shanelle Mullin of ConversionXL shares a ‘quick strategy’ for boosting organic traffic: play the long game. According to her, this is the most sustainable approach to achieving long-term success.

Mullin suggests finding impactful keywords by identifying content that is already ranking well for them. The next step is to create better, more comprehensive content than the existing pieces and promote it extensively.

This approach can help your content reach a broader audience. Additionally, reaching out to websites linking to those lesser-quality articles and introducing them to your extraordinary content can significantly increase your organic traffic.

For the business process outsourcing industry in the Philippines, this scalable method ensures sustainable website visibility and lead generation growth.

Create noteworthy content

What exactly is “noteworthy content”?

Ashley Faulkes of Mad Lemmings says that to boost organic traffic, she creates noteworthy content.

The content should at least capture the attention of influencers, webmasters, or gatekeepers. That means creating the best content on a topic and then using outreach to get links.

Ashley’s strategy also has the beneficial side effect of getting a lot of social shares.

Track your competitors

Are your competitors ranking for all the keywords you’re targeting, and are you getting tons of organic traffic? That means that they are doing something right.

Ajay Paghdal, the owner of a search engine optimization company, says he develops a premium piece of content blueprinted from a previously successful competitor post. He also targets 500+ bloggers who find it linkable with a compelling offer.

It’s essential to offer those you are reaching something of value.

Use data and metrics

Definitely a straightforward approach. However, some marketers fail to remember the advantages of good old data and metrics.

Casey Armstrong of Bigcommerce stopped neglecting Google Search Console. Instead, he digs into query data for top-performing URLs.

What Armstrong means by this method is tapping into your Google Analytics and Webmaster Tools. We have also done this for over 19 years to find what content on your site is performing well and converting well.

Chances are, if one blog post is already convincing people to buy your product, you should focus on optimizing that post.

Take advantage of high-DA sites

Guest posting or content collaborations are great ways to build quality links on sites with high domain authority/span> (DA).

Before having any domain authority, one can piggyback off on more established blogs. This can help you focus on keywords you want to rank for. This also helps you own multiple articles around the same topic.

As a result, there’s a bigger chance to be on the first page of Google.

Jonathan Dane of Klient Boost has tried this method and saw his content gain more traffic.

You can google which sites accept guest contributions and pitch ideas that you think their audiences will like. Many sites have a contribution form that you need to fill out.

Need more traffic? Outsource to the business process outsourcing industry in the Philippines!

These five strategies are not the only possible methods to increase your organic traffic.

But these have been proven with our 19 years of experience in content moderation outsourcing.

Increasing your organic traffic should be a long-term plan. It takes consistency and effort to achieve lasting results. Consider these strategies the first step toward finding those results.

Leave us your information below for a quote and even more strategies!